swinging in tree.JPG

Tree Service Business Coach

A Tree Service Business Coach

Who KNOWS the Tree Care Indurstry

  • 18 years in Arboriculture (2nd generation Arborist)

    I spent 18 years of my career in Arboriculture. From grounds person dragging brush, to climber, to foreman to tree business owner and finally to working at the ISA headquarters.
    I know the tree care industry well. and I love trees and tree people.

  • Tree service ownership

    I started my contracting journey when I left a position as a foreman and lead climber to start contract climbing in Portland, Oregon. Then I moved to Bend, Oregon and started my tree business serving Central Oregon Homeowners.
    We doubled in size every year until I decided to shut it down to take a job with International Society of Arboriculture (ISA), in Atlanta, Georgia.

  • Business coach

    I always loved business and people. Don’t get me wrong, I love trees too. But while some arborists read books about trees, I tended to reach for books about business, sales, customer experience and psychology.
    I was born to be a coach. In 2021 I took a job as a business coach and I’ve never looked back.

    I’ve coached business owners in 30+ different industries, in 7 countries on 5 continents.

    And I LOVE coaching tree service owners. You’re my people.

If you’re ready to build a tree service that actually serves your life,

Reach Out.

I know your pain. It’s easy enough to start a tree business but it’s hard to get to a point where you’re not pulled back into the field all the time. How will you ever get this business not to depend on you for EVERYTHING?

  • The work is highly specialized, which means hiring is tough

  • There’s always someone somewhere with a chainsaw who’ll do it cheaper (and run themselves - and you, if you chase them - out of business)

  • You're constantly fighting to balance efficiency, safety, and quality

  • You can’t seem to stay caught up. You’re overwhelmed

  • It’s feast or famine - you’re too busy or not busy enough and you’re fighting with cash flow shortages through all of it

I’ve been there. And I’ve helped a lot of business owners escape these same struggles.

There’s a lot you probably don’t know. I can help you build solid leadership abilities, financial acumen, management prowess, and marketing skills.

  • I can help you become the leader your business needs.

  • I can help you identify a clear vision to work toward

  • I can help you fix what isn’t working (no matter what it is)

  • And I can help you grow as a person along the way

Wouldn’t it be nice to climb again - when you WANT to?

Tree Service Business Coaching